Guiding you to a successful future.

Turning Strategy Into Predictable Revenue.

Only 30% of sellers say they are ready to sell AI based solutions

Future Consulting works with founders, boards and PE-backed leadership teams to translate strategy, AI capability and market opportunity into scalable, predictable growth.

We don’t just advise.
We help organisations win the right deals, build high-performing commercial teams, and become exit-ready businesses.

Fractional CRO | GTM Strategy | Revenue Transformation

👉 Build Growth
👉 Improve Execution
👉 Create Commercial Confidence

THE REAL PROBLEM

Most companies don’t have a sales problem.

They have a commercial alignment problem.

  • Strategy and execution are disconnected

  • AI capability exists but value isn’t landing with customers

  • Pipeline looks healthy but deals slip

  • Revenue forecasts lack confidence

  • Growth depends on individuals rather than systems

Hope isn’t a growth strategy Execution is.

Future Consulting helps leadership teams close that gap.


A recent survey.

Despite over 90% of companies in a recent survey indicating that they had set a sales goal, only 46% had developed a strategy to achieve it. Moreover, fewer than 48% of those with a sales strategy were successful in reaching their target!

 

One of the primary reasons cited was that typically 50% of their sales personnel had underperformed. However, on average, only 47% of sales personnel had received any coaching and training.

 

Forbes.

A recent Forbes survey showed that for every $1 invested in sales coaching and training there was a $4.53 return, a whopping 353% ROI.

  • AI has changed Selling Permanently.

    AI has reset how organisations buy.

    Technology is no longer purchased on features —
    it must be justified through financial and operational outcomes.

    Future Consulting helps commercial teams adapt to the AI buying era, where success depends on:

    • Value justification

    • Business case selling

    • Change leadership

    • Customer value creation

    Because AI isn’t bought It’s justified!

Future Consulting what we actually do

  • Board-Level Commercial Support

    We work alongside CEOs, founders and investors to:

    • Define winning Go-To-Market strategy

    • Align leadership around growth priorities

    • Translate AI & technology capability into customer value

    • Improve forecast accuracy and revenue predictability

    • Prepare organisations for funding, scale or exit

Critical questions leadership teams should be asking now.

1. Do we have a clear strategic plan — and is it designed for growth, not just survival?

2. Are our priorities translated into measurable commercial goals and outcomes?

3. Is the leadership team genuinely aligned behind the strategy — or interpreting it differently?

4. Do we have the right people, structure and capabilities to execute successfully?

5. Are your teams equipped, coached and enabled to consistently deliver results?

‍6. How will AI reshape both your organisation - and the way you engage, sell and create value for customers?                   

 

Revenue Strategy & Commercial Transformation for the AI Era

Future Consulting partners with CEOs, Boards and Investors to turn strategy into predictable, scalable revenue.

We help organisations adapt their commercial model, leadership capability and customer engagement to win in an AI-driven market.

We start with three key areas:

Diagnose

Understand where revenue friction exists.

  • Board & leadership interviews

  • Pipeline and GTM review

  • Market positioning assessment

  • Commercial risk analysis

Align

Create clarity and momentum.

  • Growth strategy definition

  • Leadership alignment

  • Value proposition refinement

  • Commercial roadmap

Execute

Turn strategy into results.

  • CRO / advisory engagement

  • Team coaching & enablement

  • Deal support & pipeline acceleration

  • Ongoing leadership mentoring

Andrew Buchanan

Andrew is a board-level commercial leader with nearly four decades of experience helping technology and services organisations scale revenue and improve commercial performance.

He has led and transformed sales organisations across global enterprises, scale-ups and PE-backed businesses including IBM, GE, Business Objects and high-growth software firms.

Today, Andrew works directly with CEOs and leadership teams to:

  • Build predictable revenue models

  • Improve commercial execution

  • Navigate AI-driven market change

  • Prepare organisations for scale or exit

His approach blends strategic clarity with practical execution — ensuring plans don’t sit in slide decks but translate into measurable growth.

Get in touch